designer • creative
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emails at care.com

email | promotions | illustration
2017

While at Care, I created a lot of multi-platform promotions across email & web for both desktop & mobile.

While at Care, I created a lot of multi-platform promotions across email & web for both desktop & mobile.

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We were in a brand discovery phase. We often tested simple illustration vs photography and a middle-ground that combined the two.

We were in a brand discovery phase. We often tested simple illustration vs photography and a middle-ground that combined the two.

Illustration almost always outperformed straight photography, but many of our hybrid creatives did well too.

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I also worked on many infographics, banners, emails, and landing pages that marketed features within the product.

I also worked on many infographics, banners, emails, and landing pages that marketed features within the product.

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Some emails were testimonial-style that helped up-sell product offerings—such as background checks.

Some emails were testimonial-style that helped up-sell product offerings—such as background checks.

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Others were simple banners to announce new features in the app.

Others were simple banners to announce new features in the app.

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...and I often had fun illustrating.

...and I often had fun illustrating.

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