While at Hopper, I produced all organic social content. For Easter, I created a virtual egg hunt with varying degrees of difficulty to delight & entertain our followers.
Fitz*, our illustrator, would create seasonal refreshes to dress up the buns in the app. Social was a great place to bring awareness to the updates.
For Valentine's Day, I created a set of valentines you could screenshot and send to your loved buns via stories, facebook, & twitter. Physical ones were also distributed around the office.
I created a series of holiday travel games to coincide with a research study on the busiest days for holiday travel. A few featured below.
Valentines were such a success that I followed suit for the holidays as well. There were also e-card editions that went out to Hopper business partners.
